CTG Helps Leading Medical Lab Improve Donor Insight and Client Service

Key Challenges

Enhance donor management and clinical trial supply systems to support complex cell and gene therapy solutions

Data integration from multiple platforms, including WooCommerce, Qualtrics Surveys, Facebook, and Salesforce, for comprehensive donor profiling

Streamline processes and improve data insights to advance critical research and FDA-approved therapy development

Business Benefits

Leveraged the Python, SQL, Databricks, and Azure Data Factory toolbox to centralize information in an enterprise data mart

Designed, developed, and integrated multiple data sources into a complete 360-degreeview of the client’s customer/donor journey

Constructed the tables and ETL processes which support the movement and measurements of the data necessary for the business to thrive

Leading Medical Lab

A leading medical lab in New England improves the quality of people’s lives by supporting its clients’ research every step of the way. Their medical solutions have led to several FDA-approved therapies and have participated in hundreds of studies in the field.

“CTG found the right fit for both our technical needs and our development culture. I would go to them first the next time I need consulting expertise.” - Senior Leader

Challenge

A leading medical lab in New England improves the quality of people’s lives by supporting its clients’ research every step of the way. Their medical solutions have led to several FDA approved therapies and have participated in hundreds of studies in the field. To support one of their highly complex cell and gene therapy critical solutions, this client wanted to upgrade its donor management and clinical trial supply processes and systems. They needed to combine disparate data sources, such as WooCommerce, Qualtrics Surveys, Facebook, and Salesforce, to gain a better profile of their blood donors.

In addition to enhanced donor profiling, the client wanted to streamline the ordering process for clinical drug trial supplies. Their goal was to expand the functionality of their current applications by building a modern data platform and a customer 360 portal.

The client needed a hard-to-find combination of data engineering and healthcare knowledge to make this project successful. After searching on their own and not finding the right skills, they turned to CTG for help.

Solution

CTG provided the critical missing piece—leading the data engineering efforts for the cell and gene therapy team using an Agile framework. As a result of this partnership, this client now has a central repository that helps the organization better understand the demographics of who donates blood. This insight has helped them connect with donors more effectively, targeting the right groups for the right research.

We also helped this client improve their clinical trial supply chain, making it easier to order blood, vials, and other products to support those tests at different labs and locations.

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