A Prescription for Digital Agility: Seven Ways Healthcare Will Transform in 2025

Let's be honest: healthcare has been late to digital transformation. But that's changing fast, and for good reason, as healthcare organizations are seeing real returns on their digital investments, especially in artificial intelligence and automation. 

As we look towards 2025, the message is clear: those who can quickly adapt to new patient needs, market opportunities, and technological advances will thrive.  

Through our experience working with healthcare organizations globally, we've identified seven key trends that will demand greater organizational flexibility and technological adaptability in the upcoming year. 

1. System Interoperability

Seamless healthcare data exchange is poised to intensify in 2025, driven by both regulatory requirements and the critical need for coordinated care. As Fast Healthcare Interoperability Resources (FHIR) standards mature, real-time data sharing between disparate healthcare systems will fundamentally improve care continuity and patient outcomes.

AI will play a pivotal role in supporting these efforts, enhancing the ability of systems to interpret and leverage vast amounts of data. AI-enabled platforms will assist in optimizing workflows, predicting patient needs, and improving decision-making processes, establishing them as true strategic assets.

2. Social Determinants of Health

Advanced EHR systems, powered by AI-driven analytics, will process Social Determinants of Health (SDOH) information alongside traditional health data. This will result in providers developing a more holistic and personalized approach to patient care. Again, watch for new players to facilitate the process by enabling organizations to analyze large data sets through machine learning and natural language processing tools. Some key elements will likely involve identifying at-risk groups and implementing targeted interventions.

3. Healthcare-as-a-Service

In 2025, expect to see the healthcare industry’s widespread acceptance of Healthcare-as-a-Service (HaaS) models. The accelerated migration of healthcare IT infrastructure to the cloud will be driven by the need for scalability, cost efficiency, and enhanced data analytics capabilities. Coupled with AI tools, this cloud infrastructure will enable healthcare organizations to rapidly deploy telemedicine, predictive care, and optimized operational solutions while maintaining robust security and compliance standards. 

4. Digital Health Equity

With the appointment of Chief Health Equity Officers surging over the last two years, 2025 will see healthcare organizations implementing more comprehensive digital equity initiatives. These programs will ensure that digital health solutions are accessible to all patient populations, regardless of technological literacy, language barriers, or socioeconomic status. Again, rapid advances in AI will help identify gaps in digital access and result in targeted solutions like multilingual telehealth platforms with more user-friendly design interfaces.  

48% of providers and payers have an equity leader ready to meet new Health Equity regulatory challenges, 28% are taking action, and another 19% are developing a plan.*

*Ernst & Young LLP. 2024 Health Equity Outlook Report: Findings from the EY Center for Health Equity Survey. EY Center for Health Equity, 2024. 

5. Telehealth 2.0

More optimization and enhancement of virtual care models will allow healthcare providers to implement more sophisticated remote monitoring systems, integrate home health devices, and develop hybrid care models that seamlessly blend in-person and virtual care.  

Determining which services are best delivered virtually versus in-person is crucial for healthcare organizations to allocate resources effectively and improve patient outcomes. This shift has driven greater demand for telehealth services that leverage AI, enabling enhanced remote monitoring and analytics that provide clinicians with real-time insights for more proactive interventions. 

6. Enhanced Data Integration and Security

As healthcare's digital ecosystem expands, it will increasingly integrate diverse data sources—from wearables to genomics—while adapting to new interoperability standards like the Trusted Exchange Framework and Common Agreement (TEFCA). This expanded data landscape will drive enhanced security frameworks that balance accessibility with privacy.  

7. Security and Compliance in the Era of AI

Making patient data accessible while keeping it secure is a complex challenge that organizations will need to continue to solve for. The expansion of digital health platforms and tools will only make data protection that much more of a priority.

As a result, organizations will need to move towards sophisticated frameworks that adapt to different users and situations. The key will be finding the sweet spot between data sharing—which powers innovation and better patient care—and privacy protection that maintains patient trust. Healthcare leaders will need to make tough decisions about who can access what information and under what circumstances, all while staying ahead of evolving security threats and compliance requirements.

Digital agility is no longer optional in healthcare delivery. Organizations will thrive by adapting their technological infrastructure, integrating new solutions seamlessly, and responding swiftly to evolving patient needs and regulatory requirements—all while leveraging AI to achieve unprecedented levels of efficiency, personalization, and security.

Success will depend not just on implementing digital technologies faster, but on building a foundation that can evolve with the industry’s rapid transformation. Above all else, the fundamental goal remains constant: delivering high-quality, accessible, and personalized patient care, whatever technological innovations may emerge.

Achieving this level of digital agility requires strong alignment of technologies, processes and people, which can be a challenge for any healthcare organization accelerating their digital journeys. The good news: we can help navigate that journey with you. Learn more about CTG’s proven healthcare solutions and expertise to discover how.

contact the CTG Team